2022
Data Visualization, Installation
Role: Design Lead. Development: Kenton Powell, Jeff Macinnes & Jon Brundage Jr. Project Management: Kevin Hanes. Project Lead: Jared Schiffman. Concepting: Jeff Paletta. Animatons: Rocco Punghellini. Under the guidance of Partner Christian Marc Schmidt
APPROACH
- Identified high-impact datasets related to each forum pillar.
- Designed a visual system capable of scaling across screen formats and content types.
- Created motion graphics and data animations that could work as both ambient backdrops and high-resolution focal points.
ROLE
- Contributed to visual design and motion direction for all key media outputs.
- Helped shape the visual logic of 3D data visualizations, ensuring consistency across themes.
- Adapted designs to function across 3 unique formats, from LED media walls to small display monitors used throughout the venue
SOLUTIONA comprehensive motion graphics suite featuring:
- 3D animated data visualizations aligned with each thematic pillar.
- Branded video content for Bloomberg partners and sponsors.
- A dynamic media wall installation serving as a central visual anchor during plenary sessions.
IMPACTThe visual system brought cohesion and clarity to a high-profile international event. It provided both informational depth and aesthetic resonance, reinforcing Bloomberg’s role as a leader in global data communication while offering attendees a memorable, immersive experience.