Morningstar Sustainable Investing Summit

Morningstar
2024
Data Visualization, Installation
Role: Visual Interaction Designer. Development: Kenton Powell. Project Management: Rebecca Ojala. Creative Direction: Sergei Larionov. Junior Desginer: Annabel Lee. Under the guidance of Partner Christian Marc SchmidtCHALLENGEMorningstar wanted to showcase the power of its proprietary ESG and climate data in a way that resonated with institutional investors—not through static reports, but through a memorable, interactive experience at the 2024 Sustainable Investing Summit. The goal: turn vast, complex datasets into a visceral, intuitive experience that sparks both learning and trust in Morningstar’s data products.

APPROACH
  • Translated ESG and climate risk scores for 9,500+ companies into accessible visuals.
  • Designed large-scale, interactive installations for use in a live event setting.
  • Worked closely with Morningstar’s data and strategy teams to distill key insights into interactive narratives.

ROLE
  • Led the visual design across multiple touchpoints, including large-format displays and on-site demo stations.
  • Developed visual language that balanced data precision with emotional clarity.
  • Collaborated on content strategy and interaction flow to guide both casual exploration and targeted deep dives.

SOLUTIONA suite of immersive experiences that included:
  • Dynamic climate risk visualizations showing sector and country trends.
  • Interactive kiosks where users could explore company-level ESG metrics.
  • Scalable UI systems and storytelling cues designed for both on-site engagement and future repurposing.

IMPACTThe summit installation positioned Morningstar not just as a data provider, but as a design-savvy thought leader in sustainable finance. Investors left with a stronger grasp of ESG risk and a clearer sense of how Morningstar’s tools can support informed, responsible decisions.